The curve of the Royal Crescent in Bath, England, golden stone under a clear sky.

A plan for your trip, and a travel friend who already knows it

Postcard plans your trip, then texts with you through it.

Answer a few questions about where you're going and what you love. We build the day-by-day plan. Once you leave, you text your travel friend — pick Penny, June or Wren — anytime you need something. Penny, June and Wren aren't people — they're a computer helper with good manners, set up by people who planned their own trip this way.

Plan a trip

Built for travelers who'd rather not manage five apps — and for the family member setting the trip up for them.

Simple, start to finish

How it works

1 · Tell us about your trip
A short interview

Where you're going, how many days, who's coming, what you love and what you'd rather skip. About fifteen minutes, from your phone or your computer — nothing to install.
2 · Your plan
A full day-by-day plan

Real places and real times, not a list of links to sort through yourself. Change anything, anytime, before you go — nothing is locked in.
3 · During the trip
Text your travel friend

Pick Penny, June or Wren at setup. Once you land, text them with questions, changes, or just to ask what's good nearby — answers come back like a text from a friend who knows the place.

Planning, not booking

This isn't where you book anything.

We don't sell flights, hotels or tickets, and we don't take a commission for sending you somewhere.

In the spirit of the classic guidebook — real judgment about where to go and what to skip, not a page of links to click and pay. The plan is built around good judgment: what's worth the detour, what's overrated, and what to do with the loose hour before dinner. You book the things you want to book, the way you already do.

Arlington Row, a line of golden stone weavers' cottages in Bibury, in the Cotswolds.

One day, up close

What a trip looks like

Every day of your plan looks like this — open it to see what's fixed and what's flexible, and a few good alternatives if the weather or your mood changes.

Day 3 · Wed, Apr 15 Bath Roman Baths, a walk, an early dinner

Train Bristol to Bath 8:40 am
Walk Roman Baths to the Circus 20 min
Free time Pulteney Bridge & the riverside 2:00–4:30 pm
Dinner The Circus Restaurant 7:00 pm

Watch out — gets crowded after 11am, go early Booked — dinner at 7 Free — 2:30 to 4:30, no plans

York Minster rising above the old city walls of York, England.

Everyone who cares about this trip

Share a link. Everyone sees the plan.

Send one link to the people traveling with you, and to the people back home who just want to follow along. Everyone sees the same plan — what they can change depends on their role.

Admin

The planner

Builds and changes the plan, invites everyone else, sees the whole trip.

Participant

The travelers

Sees the plan, texts the travel friend, adds photos and journal entries during the trip.

Viewer

The people at home

Follows along — the plan, the photos, the updates — without being able to change anything.

One price, paid once, for the trip

No subscription, no monthly fee. You pay once for the trip you're planning right now.

Plan

$29

The full plan, no companion during the trip.

Setup interview & full day-by-day plan, with sources
Unlimited edits before you go
Share link with the people traveling with you
Journal & photos, expense tracking

Most chosen

Companion

$69

Everything in Plan, and your travel friend the whole way.

Everything in Plan
Your travel friend, there through the whole trip
Live re-planning when things go wrong

Keepsake

$119

Everything in Companion, plus a printed book.

Everything in Companion
A printed hardcover book of the trip
A second trip at half price

See full pricing and what's included →

Questions people ask

Frequently asked questions

Do I need to be good with technology?

No. If you can send a text message, you can use Postcard. Your plan opens right in your phone's browser — nothing to install, unless you want the home-screen shortcut, and even that's one tap with a picture showing you how.

Does it use my data plan?

Very little. Postcard is built to be light — small photos, no video that plays on its own, no map constantly loading in the background. A whole day's plan, photos included, is far smaller than a single video someone sends you.

Can my daughter set it up for me?

Yes — a lot of families do it exactly that way. Whoever sets it up becomes the planner and can invite you and anyone else with one link. You can also do the whole thing yourself; it's built to be simple either way.

What if my plans change while I'm traveling?

Text your travel friend. Missed a train, want to add a day, too tired for the big hike — say so, and you'll get a new plan for the rest of the day from an AI that's already read your itinerary — solid enough to act on, but worth a quick check for anything time-sensitive, like a train or a booking.

Is this the same as other travel-booking apps?

No. Postcard doesn't sell flights, hotels or tickets, and doesn't take a commission for sending you anywhere. It plans; you book, the way you already do.

Why not just ask ChatGPT?

You can — but it doesn't know your trip. Your travel friend already has your dates, your hotel, your booked dinner and today's weather before you ask; you don't have to re-explain your trip every time you open a new chat.

What happens to my photos?

They're stored privately for your trip and only visible to the people you've shared it with. We don't sell your data. Full details are on our privacy page.